“It’s gonna be so embarrassing…”

aespa has been heavily mocked by netizens, dubbed “desperate” for their recent tweet ahead of their comeback.

aespa are making a comeback with their second album LEMONADE.
aespa 에스파 ‘LEMONADE’ MV Teaser
aespa 에스파 The 2nd Album 〖LEMONADE〗
➫ 2026.05.29 1PM (KST) / 12AM (EDT)🔗 https://t.co/mhvZ0tGTf5
🍋 Pre-order&save #æspa #에스파#LEMONADE #aespaLEMONADE pic.twitter.com/PAp2cZYinA— aespa (@aespa_official) May 27, 2026
Ahead of the comeback, the group account revealed that LEMONADE single albums could be purchased and, in particular, pointed out that those bought in the US counted towards Billboard chart placement.
From the studio to this moment
🍋’LEMONADE’ SINGLE CDs AVAILABLE NOW via
aespa Store https://t.co/RGE2rYwOIi
Barnes & Noble https://t.co/BhJ5sQeZhI
KPOP NARAAll U.S Single CD sales will count towards Billboard charts!#aespa #æspa #에스파#LEMONADE… pic.twitter.com/2iVLQSUpeM
— aespa (@aespa_official) May 27, 2026
Yet, this sparked major mocking from netizens.
Many claimed that in the past, aespa fans had accused other idols of finding ways to make the Top 100, just for aespa to do the same, despite claims that neither the group nor SM Entertainment is looking for “Western validation.” Some described the tweet as “desperate! and “embarrassing.”
“All U.S Single CD sales will count towards Billboard charts!” pic.twitter.com/nxdzmNSZJC
— sam (@tayrrorismo) May 27, 2026
they want a hot 100 entry so bad 😭
— vava (@vavawonyoung) May 27, 2026
Sm wants that hot 100s entries so bad it’s gonna be so embarrassing
— locke (@theogkatseyepop) May 27, 2026
but SM doesn’t want western validation
— oomfenshmirtz (@o_biennis) May 27, 2026
oh theyre desperate
— aress (@aressfim) May 27, 2026
In particular, one OP gained attention after revealing that no SM Entertainment artist had made the Top 100 chart before, seemingly showing the move by aespa’s social media account and decisions with the comeback.
I just found out that SM Entertainment doesn’t have a single group that has entered the Billboard Hot 100 😭😭.
— ᗩKᗩᖇI ❤︎ (@taebishz_) May 27, 2026
News#aespa #Brutally #Mocked #Desperate #Actions #Ahead #Comeback1779959256
Our Responsibility, Duty, and Mission
At kbjfans, our mission is to build the most secure, authentic, and engaging platform for Korean KBJ enthusiasts worldwide. We are committed to protecting the privacy of our top models and our loyal community. Every exclusive 4K video, private photo album, and live broadcast highlight is carefully curated to ensure you receive only the highest quality content. We take our responsibility seriously: zero tolerance for leaks, 100% verified creator partnerships, and a safe, ad-free environment for you to support your favorite Korean KBJ stars.